Distance degree programs for Adults & Professionals.
Bircham International University - Adult Degree Programs Online.
Doctor Ph.D. Degree - Business & Media
Social Media Management via distance learning
This Doctor Ph.D. Degree of social media management explores how to strategically create and distribute a brand’s content across a variety of different social networks. Social media managers are in charge of representing a company across social channels as the sole voice of the brand. They respond to comments, compile campaigns and create content. They also provide organizations with the guidance needed to enhance their online presence. The main difference between social media management and social community management boils down to strategy vs. relationships. Social media management is all about creating growth – growing an audience, growing a following, increasing website traffic flow, increasing sales.
Academic Supervisor : Fernando Fernández Sánchez
More information about this academic supervisor at Bircham University Human Network. More info...
The Doctor Ph.D. Degree online via distance learning offers students the highest level of specialization a discipline can offer. More info...
* 45 to 72 academic credits above a Master's program.
* Average Duration: 24 months.
* Program Structure: 70% textbooks + 30% Thesis.
* Admission is open for adults over 27 years of age.
* Master's degree or international equivalent (5 years of study) is required for admission.
Fees include all: Program of study, textbooks, study guide, evaluation and assessment, diploma, and transcript.
Cost per BIU earned postgraduate credit: 130 Euros (170 US$)
Cost per transferred credit from previous education and/or professional experience if required: 20 Euros (25 US$)
45 ... 72 Academic credits
Tuition Fee :Min. 5.850 Euros (7.650 US$) ... Max. 9.360 Euros (12.240 US$).
"Study via distance learning from anywhere in the world and at any time in the year." Bircham International University.
Payment plans are available upon request up to 36 monthly installments. More info...
Faculty of Business & Media via distance learning
Doctor Ph.D. Degree
Social Media Management via distance learning
45 ... 72 Academic credits required for this distance learning degree program.
Composition:
+ 42 Academic credits - Social Media Management Online
+ Other additional subjects
+ 18 Academic credits - Research methodology and final project or thesis.
+ 42 Academic credits: Social Media Management Online
BIU Earned Credits
Credits earned through the completion of academic work at Bircham International University (Reports, Projects and Thesis).
1 BIU Earned Credit = 1 USA Semester Credit (15 hours of learning) = 2 ECTS Credits (30 hours of study).
Courses list (each subject accounts for 3 academic credits):
You may study any subject as an independent online continuing education course. More info...
Postgraduate level continuing education course.
Previous knowledge in this field of study is required.
601SMM - Internet Studies
602SMM - Internet Ethics & Legal Issues
603SMM - Product & Price Management
604SMM - Customer Relations Management
605SMM - Promotional Strategies
606SMM - Measuring Customer Satisfaction
607SMM - Fake News
608SMM - Search Engine Marketing
609SMM - Content Marketing
610SMM - Digital Media
611SMM - Digital Marketing
612SMM - Multimedia Communications
613SMM - Social Media Management
614SMM - Growth Hacking
More info...
Bibliography: Social Media Management via distance learning
The corresponding textbooks are included in the fees. Once the fee has been paid, the books may take between two to five weeks to reach your address. Bircham International University offices may inform you at any time of the status of your books. If the book is in English, the required report must be written in English unless you have requested to write it in other language and have gained Bircham International University authorization. More info...
Click here to access the recommended bibliography.
+ Additional courses may be selected from other modules in the Faculty of Business & Media from Bircham International University if required. This selection must be approved by the Distance Learning University Education Board. For example: Social Media Management.
Research work resources and network - Doctor - Social Media Management:
ABP - Associação Brasileira de Propaganda
ABRADI - Associação Brasileira dos Agentes Digitais
ADMARP - Association of Digital Marketing Professionals
AISOC - Asociación Iberoamericana de Investigación en Sociología de las Organizaciones y Comunicación
ANMP - Association of Network Marketing Professionals
CMA - Content Marketing Association
CMMA - Communications Media Management Association
CPMCS - Portuguesa dos Meios de Comunicação Social
DMA - Digital Marketing Association
DMC - Digital Marketing Community
EMA - eMarketing Association
EMMA - European Media Management Association
EUDMA - European Digital Marketing Association
FELAFACS - Federación Latinoamericana de Facultades de Comunicación Social
IMA - Internet Marketing Association
INMA - International News Media Association
ISMA - International Social Media Association
MMA - Mobile Marketing Association
SMA - Social Media Association
SMMS - Social Media Manager Society
SMMS - Social Media Marketing Society
SMRA - Social Media Research Association
SMT - Social Media Today
UFMD - Union Française du Marketing Direct & Digital
More info...
Joining the proper association is the best way to become an updated professional. Bircham International University graduates may join many professional associations. Membership requirements for each association may vary depending on the degree program, specialization and graduate resume en each occasion. BIU can not guarantee membership in all instances. BIU does not intermediate in these procedures. Bircham International University provides a list of available memberships and professional references from each faculty where some BIU graduates may belong. Contact directly the ones you select. More info...
+ 18 Academic credits (Research methodology and final project or thesis. More info...).
Admission requirements: Doctor - Social Media Management
Bircham International University distance learning degree admission requirements differ depending upon the Faculty and the major of study. There is no discrimination with respect to race, color, sex, beliefs and/or religion. A minimum of 30% of the total number of credits required by any adult degree program syllabus has to be transferred from previous education and/or validated from professional experience in order to gain admission. A maximum of 20% of the total number of credits required by the distance learning degree program can be transferred from professional and life experience. More info...
Click to Download... Application for Admission
Learning outcomes: Doctor - Social Media Management
The following learning outcomes are compatible with the European Qualifications Framework (EQF) for lifelong learning and continuing education. The EQF directives facilitate acceptance of this course credits by many higher education institution. These learning outcomes are achieved after completion of this course with a passing grade. Better grades will demonstrate higher analysis, evaluation and critical thinking skills. More info...
EQF LEVEL 6. Advanced knowledge and critical understanding.
Outcome resulting from course content assessment and its applicability to problem solving.
The student's ability to combine the different parts of the text and to form a new coherent and harmonic final report will determine the critical understanding of the subject and an advanced knowledge of Social Media Management. The student written report style, content, and structure play an important role in the assessment and applicability of the knowledge about Social Media Management to different Business & Media decision making scenarios and problem-solving. More info...
EQF LEVEL 7. Advanced knowledge and critical thinking.
Outcome resulting from written critical thinking and its applicability to problem solving.
The student will contrast and evaluate the learned material with his/her own knowledge and experience to express an opinion about Social Media Management, to consider the practical application of the key concepts, and to argue the conclusions along the written report. Personal judgments and opinion should be based on sound criteria and must be clearly discussed. More info...
BIU adapts each Distance Learning Higher Education degree program to the needs of each student. More info...
Doctor Ph.D. Degree - Business & Media
Social Media Management Online
Recognition - Distance degree programs - More info...
Accreditation - Distance Learning University - More info...
Degree Legalization - Graduate Services - More info...
Acceptance of these Distance Learning Higher Education academic credits is always the prerogative of the receiving institution or employer. Recognition criteria differ depending on each educational institution, or company policy, or country legal framework.
Doctor Ph.D. Degree - Social Media Management
