Distance degree programs for Adults & Professionals.
Social Media Management Online - Bachelor's, Master's, Doctor Ph.D. Degree.
Faculty of Business & Media via distance learning
Social Media Management via distance learning
This program of social media management explores how to strategically create and distribute a brand’s content across a variety of different social networks. Social media managers are in charge of representing a company across social channels as the sole voice of the brand. They respond to comments, compile campaigns and create content. They also provide organizations with the guidance needed to enhance their online presence. The main difference between social media management and social community management boils down to strategy vs. relationships. Social media management is all about creating growth – growing an audience, growing a following, increasing website traffic flow, increasing sales.
Academic Supervisor : Fernando Fernández Sánchez
More information about this academic supervisor at Bircham University Human Network. More info...
Social Media Management Online via distance learning
Specialist, Bachelor's, Master's, Doctor - Social Media Management.
This module is applicable to Specialist, Expert, Bachelor's, Master's & Ph.D. (Doctor) Degree Programs. This academic program is designed at the postgraduate level (Master’s or Doctoral). This module may also be adapted to complete the course requirements of Specialist, Expert Diploma or Bachelor’s Degree. A further option is the enrollment into each of the courses listed within this specialization module. This module may be combined or completed with other modules from this faculty. For example: Cryptocurrency - Digital Marketing - Digital Media - Digital Studies - E-Business & E-Commerce - Influencer Marketing - Internet Studies - Persuasive Technology - Social Community Management .
Specialist - Expert Diploma - Social Media Management Online
Tuition Fee: 1.050 Euros (1.350 US$) ... 1.470 Euros (1.890 US$).
Specialist - Expert Diploma Online: 15 ... 21 Academic credits required for this distance learning degree program. More info...
Composition: Social Media Management via distance learning = 42 Academic credits - Select 5 courses for the online diploma of Specialist or 7 courses for the Expert Diploma from the total of courses from the specialization module.
Bachelor's Degree - Social Media Management Online
Tuition Fee: Min. 3.510 Euros (4.420 US$) ... Max. 6.800 Euros (8.700 US$).
Bachelor's Degree Online: 130 Academic credits required for this distance learning degree program. More info...
Composition: Social Media Management via distance learning = 42 Academic credits + 40 credits in General Education (may be transferred from previous education and professional experience) + Additional courses may be selected from other modules in the Faculty of Business & Media from Bircham International University if required. This selection must be approved by the Distance Learning University Education Board. For example: Social Media Management.
Master's Degree - Social Media Management Online
Tuition Fee: Min. 4.680 Euros (6.120 US$) ... Max. 7.020 Euros (9.180 US$).
Master's Degree Online: 36 ... 54 Academic credits required for this distance learning degree program. More info...
Composition: Social Media Management via distance learning = 42 Academic credits + Additional courses may be selected from other modules in the Faculty of Business & Media from Bircham International University if required. This selection must be approved by the Distance Learning University Education Board. For example: Social Media Management. + 13 Academic credits (Research methodology and final project or thesis. More info...).
Doctor Ph.D. Degree - Social Media Management Online
Tuition Fee: Min. 5.850 Euros (7.650 US$) ... Max. 9.360 Euros (12.240 US$).
Doctor Ph.D. Degree Online: 45 ... 72 Academic credits required for this distance learning degree program. More info...
Composition: Social Media Management via distance learning = 42 Academic credits + Additional courses may be selected from other modules in the Faculty of Business & Media from Bircham International University if required. This selection must be approved by the Distance Learning University Education Board. For example: Social Media Management. + 18 Academic credits (Research methodology and final project or thesis. More info...).
Payment plans are available upon request up to 36 monthly installments. More info...
BIU adapts each Distance Learning Higher Education degree program to the needs of each student. More info...
Social Media Management Online
Courses list (each subject accounts for 3 academic credits):
1 BIU Earned Credit = 1 USA Semester Credit (15 hours of learning) = 2 ECTS Credits (30 hours of study).
You may study any subject as an independent online continuing education course. More info...
Internet Studies
This course of internet studies explores the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices to serve billions of users worldwide and allowing infinite possibilities for sharing information and communicate.
Academic Supervisor: Javier Fernandez Salgado
Internet Ethics & Legal Issues
This course defines cyberculture and the policies currently discussed to ensure proper web conduct. It provides readings and web references on various ethical and legal issues that are shaping the future of our cybersociety. It also provides an enhanced appreciation of the legal issues affecting the development of E-commerce.
Academic Supervisor: Ricardo Miralles Damm
Product & Price Management
This course overviews company’s product portfolio management, including the task of product positioning, product development, product price, market development, brand diversification, and alternative strategies associated with the introduction, growth, maturity, and decline stages of the product life cycle. It shows the skills needed to become a successful product manager capable of dealing with all aspects of product and price management.
Academic Supervisor: Isabel del Rio Villar
Customer Relations Management
Companies are often derailed by poor customer support and management. This course explains the relationship between suppliers, technology, and customers, which together provide the infrastructure for customer support in any business environment. Managing successful relationships with customers has become a critical organizational competency for acquiring and retaining customers.
Academic Supervisor: Fernando Fernández Sánchez
Promotional Strategies
This course studies the foundations and the processes of developing advertising and promotional strategies, and the important factors used to design successful advertising campaigns. Topics include data research, positioning analysis, selection of target markets, development of objectives, creative guidelines, media planning, budgeting, and performance evaluation.
Academic Supervisor: Isabel del Rio Villar
Measuring Customer Satisfaction
This course reviews the tools and techniques used for measuring customer satisfaction. It covers how to plan, implement, and get results from a customer service strategy. It reviews methods of collecting data, such as surveys and focus groups, as well as the tools for analyzing and displaying data.
Academic Supervisor: Maria Smetanina
Fake News
This course of fake news examines the untrue information presented as news. Fake news are those stories that are fabricated, with no (sometimes partial or decontextualized) verifiable facts, sources or quotes. Fake news nurture a larger ecosystem of disinformation. They may have the aim of damaging the reputation of a person or entity, create propaganda to mislead the reader, or may be designed as “clickbait” written for economic incentives. The prevalence of fake news has proliferated via social media, because they are so easily and quickly shared online.
Academic Supervisor: Pedro Jose Riba Rueda
Search Engine Marketing
This course of search engine marketing (SEM) explores internet marketing tools for the promotion of websites by increasing their visibility in search engine results pages. It considers paid advertising options such as pay per click (PPC), search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages, and other options to promote web content on internet search engines.
Academic Supervisor: Kao Kveng Hong
Content Marketing
This course of content marketing explores a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience and, ultimately, to drive profitable customer action. Instead of pitching your products or services, you are providing truly relevant and useful content to your prospects and customers to help them solve their issues, so they become thankful and loyal to the brand.
Academic Supervisor: Fernando Fernández Sánchez
Digital Media
This course in digital media explores any form of media which is encrypted in machine-readable form. Digital media is any media which depends on electronic devices for its creation, distribution, view, and storage. Some popular examples of digital media include digital games, software, video games, digital videos, websites, digital audio, social media, etc.
Academic Supervisor: Pedro Jose Riba Rueda
Digital Marketing
This course deals with the theory and practice of marketing on the Internet and focuses on the role of Internet in the marketing strategy. It helps to identify the web marketing goals; to understand web site promotion, referral programs, and search engine placement; to analyze e-commerce, online sales, and customer service methods; to plan a web store; and to think about future trends in e-commerce.
Academic Supervisor: Maria Smetanina
Multimedia Communications
This course provides an appreciation for using the Web and other multimedia for effective communication. It examines both the technology and the principles underlying the use of multimedia resources to enhance the communication process. It explains the business use and development procedures involved in incorporating multimedia into communications.
Academic Supervisor: Pedro Jose Riba Rueda
Social Media Management
This course of social media management focuses on the process of managing the company or brand online presence on social media platforms like Facebook, Instagram, and Twitter by creating, publishing, and analyzing the content posted. In addition, social media management includes engaging and interacting with social media users. A social media manager is responsible for being the brand on social media, and for its online growth and success.
Academic Supervisor: Fernando Fernández Sánchez
Growth Hacking
This course of growth hacking takes every aspect of the sales funnel to find the best strategies to grow. It looks for (or creates) new ways to acquire new customers and retain them at low-cost expenses. While finding ways to reach new audiences sounds like marketing, growth hackers take the extra steps to exceed expectations.
Academic Supervisor: Kao Kveng Hong
A distance learning university makes studying & working easy and compatible. More info...
Social Media Management Online via distance learning
Recommended Professional References.
Joining the proper association is the best way to become an updated professional.
Bircham International University graduates may join many professional associations. Membership requirements for each association may vary depending on the degree program, specialization and graduate resume en each occasion. BIU can not guarantee membership in all instances. BIU does not intermediate in these procedures. Bircham International University provides a list of available memberships and professional references from each faculty where some BIU graduates may belong. Contact directly the ones you select. More info...
ABP - Associação Brasileira de Propaganda
ABRADI - Associação Brasileira dos Agentes Digitais
ADMARP - Association of Digital Marketing Professionals
AISOC - Asociación Iberoamericana de Investigación en Sociología de las Organizaciones y Comunicación
ANMP - Association of Network Marketing Professionals
CMA - Content Marketing Association
CMMA - Communications Media Management Association
CPMCS - Portuguesa dos Meios de Comunicação Social
DMA - Digital Marketing Association
DMC - Digital Marketing Community
EMA - eMarketing Association
EMMA - European Media Management Association
EUDMA - European Digital Marketing Association
FELAFACS - Federación Latinoamericana de Facultades de Comunicación Social
IMA - Internet Marketing Association
INMA - International News Media Association
ISMA - International Social Media Association
MMA - Mobile Marketing Association
SMA - Social Media Association
SMMS - Social Media Manager Society
SMMS - Social Media Marketing Society
SMRA - Social Media Research Association
SMT - Social Media Today
UFMD - Union Française du Marketing Direct & Digital
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Study via Distance Learning from anywhere in the world and at any time in the year. More info...
Admission requirements - Social Media Management
Specialist - Expert Diploma, Bachelor's Degree, Master's Degree, Doctor Ph.D. Degree.
For official admission status at Bircham distance education university; you need to send in a filled out, dated, and signed official Application for Admission. You may download this application form from the website or request it by email or mail. Please send this application and enclosed documents to our address. You may also submit this application and attached documents by email in a PDF Format. More info...
Bircham International University issues an admission certificate after receiving your complete application for admission. This document will show the amount of credits transferred and validated from previous education and experience, and the amount of credits required to complete the distance learning degree program's major. Bircham University can not perform this evaluation without the complete application for admission. More info...
Click to Download... Application for Admission
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METHOD OF INSTRUCTION: Distance Learning Higher Education
This distance learning education program is completed by a traditional correspondence instruction method. Once you sign up for the course, Bircham International University will send you (to your mailing address) the suggested textbooks. After reading the book, you will be asked to write a 20 to 35 pages report that reflect your understanding of the book. This report is equivalent to the exam and can be submitted by email or mail. Bircham International University will evaluate your written work. If passed, BIU will issue the corresponding diploma. For more instructions about BIU pedagogy, tutoring, and evaluation, please read our distance learning education study guide. More info...
Students enrolling into this distance education program should be aware that:
1. Location: Bircham International University needs a functional geographical location to ship the book and materials for successful completion of this program of study.
2. Communication: Email, courier, phone are key communication instruments with Bircham University that play an important role in the progress and support of this program of study.
3. Capacity: Any impediment, physical or psychological, to read a book and write a report must be communicated to Bircham International University prior to enrollment into this distance learning program.
4. Technology: No specific technology is required to complete this distance education program.
5. Language: Book reading and report writing in other language than English must be requested (and approved by BIU) prior to enrollment in any distance learning program.
6. Discrimination: There is no discrimination with respect to race, color, gender, beliefs or religion.
7. Age: Check the admission requirements for each distance education degree program. More info...
Duration - Social Media Management Online via distance learning
For a program of 21 credits, the estimated time for completion is 21 weeks. For 45 credits, the estimated time for completion will be 45 weeks, and so on. Calculations are approximate. The length of each distance learning degree program is calculated based on an average of 15 hours of learning per week. It also depends on the number of validated credits from previous knowledge and the level of commitment to the studies. More info...
All information related to the distance learning degree programs is in English, although you may, upon request and approval, submit the required assignments in other languages.
Recognition - Social Media Management Online via distance learning
Recognition - Distance degree programs - More info...
Accreditation - Distance Learning University - More info...
Degree Legalization - Graduate Services - More info...
Acceptance of these Distance Learning Higher Education academic credits is always the prerogative of the receiving institution or employer. Recognition criteria differ depending on each educational institution, or company policy, or country legal framework.
Faculty of Business & Media via distance learning
Social Media Management Online
Specialist - Expert Diploma, Bachelor's Degree, Master's Degree, Doctor Ph.D. Degree.
